🚀 US vs. EU AI Rules: What C-Level Leaders Must Know to Stay Ahead. Feat Elena Gurevich

In this third episode of AI ON US x CTO News Thursday, we explore Responsible AI in the US vs. EU – Risk or Opportunity? The US pushes AI innovation, while the EU enforces strict compliance. How can businesses navigate this divide & turn compliance into a strategic edge? To unpack it all, we sit down with Elena, New-York-based Attorney and AI Consultant.

EPISODE 3 — Responsible AI in the US vs. EU: Risk or Opportunity?

🎙 Featuring: Elena Gurevich, NY-Based AI & IP Attorney

In this 10-minute episode of AI ON US x CTO News Thursday, we explore the strategic divide between the US and Europe’s approach to AI governance—and what global businesses must do to stay competitive and compliant in both.

Our special guest, Elena Gurevich, is a New York–based attorney with deep expertise in intellectual property, AI law, and emerging tech governance. She is also an active contributor to the General Purpose AI Code of Practice Working Groups at the European Commission and co-host of the podcast AI and Real Life.

Meet Elena at the Morning Key Strategic Keynotes:

🧭 Why This Episode Matters

As AI capabilities accelerate, global organizations are facing a dual challenge:

• How do we innovate quickly enough to compete?

• How do we ensure legal compliance across fragmented regulatory ecosystems?

Elena joins John James Abadom and Marianne Mazaud to unpack how the US deregulatory trend and the EU's compliance-first frameworks are creating strategic tension—and how business leaders can turn this into an advantage.

🔍 Episode Highlights

🌐 Diverging Paths: The US vs. EU

• EU AI Act, GDPR, DSA, DMA: strict regulation placing responsibility on both providers and deployers

• US: no federal AI law; sector-specific, state-led patchwork (e.g., Colorado AIA, Connecticut AI Bill, Texas AI Bill)

• Elena describes the emerging “Brussels Effect”—where US states are increasingly borrowing from EU-style frameworks.

⚖️ Regulatory Arbitrage Is Real

Global companies often choose their deployment jurisdictions based on regulation—creating inconsistencies and compliance blind spots.

🚀 Can Responsible AI Fuel Innovation?

Contrary to common fears, Elena explains how Responsible AI practices can drive innovation, not stifle it.Examples discussed:

• Anthropic’s Constitutional AI

• DeepMind’s AlphaFold

💡 Internal Barriers to Compliance

From conflicting priorities to cultural misalignment, multinational teams often struggle to unify on Responsible AI. Elena outlines how policy frameworks like NIST AI RMF and ISO 42001 offer the structure needed to align teams and scale AI safely.

✅ What Companies Can Do Today

Elena shares a practical roadmap for C-level leaders and compliance teams:

• Adopt internationally recognized frameworks

• Build Responsible AI into the product development cycle, not just legal review

• Leverage voluntary codes of conduct, like the Hiroshima AI Process, as a starting point

📚 KEY RESOURCES

Here are the main global AI governance frameworks discussed in the episode:

• ✔ NIST AI Risk Management Framework (USA)

• ✔ ISO/IEC 42001: AI Management Systems Standard (Global)

• ✔ Hiroshima AI Process & G7 Code of Conduct (2023)

These aren’t just policy documents—they’re roadmaps for building scalable, trustworthy, and future-proof AI strategies.

🎯 Final Takeaway

The future of AI isn’t about choosing between compliance and growth—it’s about building systems that scale responsibly across borders. Whether you’re a startup looking to expand into Europe or a multinational aligning with U.S. and EU expectations, this episode delivers clarity on what’s required—and where the risks (and opportunities) truly lie. Join us on LinkedIn to get weekly insights on Responsible AI.

🟣 Watch now to hear how global AI leaders can turn legal divergence into strategic strength.

🎧 Available on Spotify · Apple · Amazon

🗓️ Episode Date: February 20, 2025

🎙️ Guests: Elena Gurevich

🎬 Hosts: Marianne & John